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Contextual & Theoretical Studies

For this unit we had to write an essay; this is the first academical essay that I’ writing, therefore it’s been a bit difficult for me under the language skills and organizing the point of my idea of view, but also because I was unsure about which top I’d liked to discuss.

Initially, I wanted to write about how much visual realism is related to the presence and affects the level of immersive ness of the player, but then I did not have enough resources and interest in developing this topic, I wrote down roughly half of it but I never continued because of the lack of affinity to my personal. After I thought about a topic that would catch my interest concretely, and I tough it could be interesting if I spoke about the relationship between fashion and virtual reality, in particular, whether VR can give the same kind of emotions as physical fashion shows and also the environmental impact with and without using VR.

Resources

I found my references mainly online, for example, online magazines like Vogue and websites, like Highsnobety, the Fabricant and I used also youtube videos, trying to give an overall explanation about fashion and how fashion used advanced technologies during the decades especially VR.

I discovered a really good example of a complete VR shopping experience led by Alibaba in 2016 “Buy+”, that allows players to purchase articles across China, USA, Australia’s shops.https://www.youtube.com/embed/-HcKRBKlilg?feature=oembed

other than virtual shopping experiences (V-commerce) I centred my attention towards fashion weeks, which create loads of pollution due to countless trips both for business and for guests to attend the catwalks. I found two main examples of virtual catwalks, one from Topshop (2014) the other from Tommy Hilfiger (2015).https://www.youtube.com/embed/lUal_Lrhec0?feature=oembed

The fabricant (https://www.thefabricant.com/), which I already knew, a digital fashion house, that believes in creating garments only digitally through 3D modelling that can be used and traded in virtual realities. I always found their work really interesting and pretty straight forward, where clothes are created only for a digital market “free from the constraints of the material world.”

another article that helped me out a lot with concrete statistics and data was one found on https://www.ordre.com/en with carbon emissions from the travel associated with the ready-to-wear wholesale buying process by fashion week (tCO2e) here’s the table:

https://www.ordre.com/en/static/pdf/ZeroToMarket.pdf

Resources organization

after I found all my resources I started writing straight after, I was motivated and managed to write down the whole essay in 2 writing session plus one revising the grammar and organizing my resources list. For the resources, I found an amazing website (MyBib) that created a list of all the links and articles I’ve saved and formatted in the style I needed (APA).

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